ADESA UK announces collaboration with Automotive Transformation Group to deliver a digital aged stock solution

ADESA NEWS | 4 APR, 2022

ADESA UK announces its collaboration with Automotive Transformation Group, the leading omnichannel, data, insight and technology provider, to deliver a digital aged stock solution.

UK dealers using Automotive Transformation Group’s services now have the option of listing used vehicles from their retail inventory on ADESA UK’s digital-only UPSTREAM platform, in a move to help them trade-out overage stock.

Automotive Transformation Group’s analysis of dealers using its NetDirector® Auto-e platform found 46% of used stock is sold in the first 30 days of being listed. However, this percentages drop to 25% for 31-60 days, 16% for 61-90 days and just 13% for over 90 days.

“In a changing retail landscape, the need to implement an overage strategy for cars listed over 30 days is paramount, so we’re delighted to be working with Automotive Transformation Group to deliver a digital solution to help dealers achieve this,” said Jonathan Holland, Managing Director of ADESA UK.

“By making these vehicles available to other dealers, at the same time as retail customers, they are able to maximise their sales opportunities, make their cash work smarter and improve stockturn.

“The service is already being used by franchised dealers and is enabling them to carefully manage their overage pricing and stocking strategies – with strong results,” he said.

Commenting on the partnership, Paul Hilton, Sales Director at Automotive Transformation Group, said: “We are pleased to be working with ADESA UK to provide our customers with an automated solution to support their remarketing strategy. The integration delivers a technology-led solution to overage disposals, enabling dealers to improve inventory management and focus on their core retailing activities.”

ADESA UK, a subsidiary of KAR Global, is a specialist online vehicle remarketing provider for OEMs, fleet and leasing companies and dealers, using a combination of industry expertise and cutting-edge digital technology to transform the way used vehicles are bought, sold and processed.

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