At ADESA UK we talk a lot about the benefits of upstream, but what do we actually mean?
While the pandemic accelerated the long-anticipated shift from physical auctions to digital remarketing, not all online channels are equal.
While the traditional auction houses now offer online platforms, they tend to be a bolt-on to their existing brick and mortar operations, with vehicles presented for sale downstream after accruing costs and depreciation.
In contrast, our dealer partners’ digital journey begins and ends upstream. Trade-outs are offered for sale as soon as dealers upload them to our platform and are available for retailers to buy 24/7.
This is the smart approach to digital remarketing, removing unnecessary costs and wasted time from the equation.
ADESA UK has only ever operated upstream – without the legacy encumbrances associated with running physical auction halls – which is why we call our remarketing platform UPSTREAM.
This is the typical downstream scenario for a vehicle being sold online:
Sounds familiar? That’s because it’s the same process that’s operated for decades, only now online buyers can mingle virtually with bidders in the hall.
These are the typical scenarios for a vehicle being sold upstream by ADESA UK:
ADESA UK – Accelerating Change for dealers with smart digital remarketing solutions.
Use our calculator to see how IVI can reduce your Total Cost of Disposal.
Click here to discover how ADESA UK can help with your remarketing needs.