Accelerating AutoTech in Remarketing

INSIGHT | 17 FEB, 2020

The rollout of ground-breaking technology has always been an integral part of the automotive sector as carmakers bundle their latest models with cutting-edge digital tech.

That’s why America’s annual CES event — launched over 50 years ago as a consumer electronics show (hence the name!) — has in recent years morphed into an auto show with carmakers jostling to showcase their latest tech from consumer friendly in-car entertainment systems and 5G connected cars to next generation electric and autonomous vehicles.

We believe the digital technology expected by consumers in the B2C world should also be a driver for the remarketing sector in the B2B world.

Yet in the UK remarketing has remained largely unchanged and unchallenged for decades, deploying analogue solutions which fail to deliver the Total Cost of Disposal savings and environmental benefits expected by fleets.

As a company developing remarketing solutions exclusively in the digital world, ADESA UK has a track record of embracing and championing evolving automotive technology, or AutoTech as we like to call it.

But you don’t have to take our word for it!

The breakthrough AutoTech at the core of our defleeting services has recently been acknowledged by both the Great British Fleet Event and Green Fleet within their highly coveted Innovation in Remarketing Awards.

These influential industry awards schemes look for definitive evidence of innovative tech-led approaches to making the defleeting process smarter, faster and easier for businesses, leasing vendors, finance houses and carmakers.

Winning these awards, against some of the big players in the industry, reinforces the fact that our AI approach for ADESA Intelligent Vehicle Inspection (IVI) — a first for the UK remarketing sector — integrated with the powerful ADESA UPSTREAM digital platform is a deadly combination that will propel the industry forward.

The fact that we were able to deliver these solutions, along with the environmental benefits of eliminating the multiple vehicle movements associated with traditional physical remarketing, resonated with the independent judging panels.

But, winning these awards is just the beginning.

The concept of remarketing online in the UK is still relatively new and we have been dedicated to it from the start, unburdened by the legacy issues associated with operating physical auction halls.

Accelerating change is at the heart of what we do. This is why we continue to address changing customer needs by constantly evolving our AutoTech solutions to make the remarketing process as frictionless as possible, while delivering reduced Total Cost of Disposals which also address the environmental needs of our customers.

This is why we will continue to invest heavily in R&D to deliver new suites of AutoTech services harnessing the latest digital innovations, positioning us to offer businesses the best possible solutions for their defleeting needs long into the future.

For more information contact Hayley Earlam, Marketing Manager.

Email Hayley

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